The doll came with temporary tattoos for both the doll and child. Many parents like the idea of their children. One state even started a new law as recent as because of the number of teens going to tattoo parlors to be inked. But currently, cell phones aren't the accessory that's stressing out more and more parents, while tattoos are. Mattel kept the Barbie on the shelf due to the number of sales. Why the obsession with tattoos at such a young age.

Kids these days are growing up faster than ever. Mattel believes the Tattoo Barbie gives young girls a jeffie to express them selves. Tattoos are being found on more and more teens. It also included a tattoo gun in which the tattoos were to be applied. Many parents were outraged, but others saw the new doll as a sign of the times. From Mattel's, Totally Stylin' Tattoo Barbie, which may influence children as young as 5, to the newest temporary tattoos, to the most popular celebrity teens flaunting their new ink to our young generation, tattoos are seen everywhere and amongst all age groups of children. Cell phones are amongst the most popular accessories of kids as young as ten.

In 2009, Mattel launched a new Totally Stylin' Tattoo Barbie.